Ep 99: John Carlton - The One Skill Every Copywriter Must Master
- Author
- Kevin Rogers
- Published
- Mon 02 Jan 2017
- Episode Link
- https://traffic.libsyn.com/secure/tam/TAM-99_John-Carlton.mp3
John Carlton reveals how to teach yourself the one skill you MUST master as a copywriter… empathy. You’ll also learn how to use it to make your writing connect with your readers at a level most writers wouldn’t come close to.
