Hope Is Not a Strategy | Paul Schiffbauer | EP 59

Growing up around his father’s tavern, Paul Schiffbauer Jr. developed a passion for small business early on in his life. While studying at the York College of Pennsylvania, he eventually would go on to start his own business in the home furnishings industry. The startup company, grew from a single online store to a multi-channel retailer in under one year, selling products on industry-leading e-commerce properties including Wayfair and Home Depot.

In 2018, he left his startup to go back to his roots. Working with small business owners to transform their businesses click-to-close became his true calling. It took Paul back to first helping his Dad navigate the world of Facebook as it became an emerging platform for small business marketing in 2010.

Since May 2018, Paul’s consultancy, Schiffbauer Consulting Group has helped bring thousands of new customer opportunities to small business owners in Central Pennsylvania and Baltimore County through a "Click-To-Close" approach. When Paul is not servicing clients, you can often catch him at Casta Cigars interviewing guests for his own podcast, Schiffbauer Over Rocks.