Ep 8: Faster, better and happier. Surviving the pace of modern marketing.
- Author
- Nicole Williams
- Published
- Fri 08 Jul 2016
- Episode Link
- https://techmarketer.org/2016/07/08/ep-8-faster-better-and-happier-surviving-the-pace-of-modern-marketing/
Studies have shown you can increase your team satisfaction and happiness by 30%. And at the same time you can increase the velocity of the work you deliver and reduce your time to market.
Sounds like a nirvana right? In this episode I’ll be sharing my experiences learning Agile marketing and how it helps marketing teams keep up with the pace of modern marketing.
I’ll be covering:
- What is Agile
- How can Agile help marketers
- Why is now the time for change
- 3 steps for getting started with agile marketing
You can listen here or subscribe on iTunes.
Handy links mentioned in this episode:
- List of project types well-suited to trying Agile: “Getting started with Agile Marketing”
- Agile marketing – 18 mind-blowing stats
- The Agile manifesto
- The Agile marketing manifesto
- HBR Embracing Agile
