The Hidden Risks of AI Adoption and How to Build Trust with James French

Yes, you’re using AI, but are you using it ethically and in a way that builds trust?

In this episode, you get a masterclass on ethical technology from James French, the founder of Ludulluu, a pioneering AI governance platform. 

James shares his fascinating journey from leading high-stakes finance deals in West Africa, to transforming a U.S. museum's board through stakeholder-led governance, to now building the trust layer missing in today’s AI revolution. 

He breaks down what AI governance really means, why it's essential for any business using AI, and how trust will become the most valuable currency in the future of tech.

Whether you're an AI builder, user, or investor, this episode gives you a whole new lens on risk, compliance, innovation—and how to do all three without compromise.

Keynotes & Chapter Markers:

[00:00] Introduction:  Why AI Governance Can’t Wait
[08:09] The Turning Point That Led to Ludulluu
[16:15] Practical AI Governance for Business Leaders
[25:55] Why Competing on Trust Will Define the AI Era

Connect with James:

Website: www.ludulluu.com

Email: [email protected]

LinkedIn: https://www.linkedin.com/in/jamesafrench

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About The Hosts:

• Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:
  • Tim’s LinkedIn, Tim’s Instagram
  • Cindy’s LinkedIn, Cindy’s Instagram

About PEMA.io:

PEMA.io is an Inc. 5000 Outbound Agency specializing in helping Marketing Agencies scale with pay-for-performance lead generation. Need more sales meetings? Learn more and schedule a call here: https://pema.agency