“Learn On The Go” Senita Athletics Founder, Jenna Transtrum
- Author
- Trent Christensen
- Published
- Wed 24 Feb 2021
- Episode Link
- None
With a marketing background and absolutely zero experience in clothing design, Jenna Transtrum built a winning athleisure brand (pockets included). With a mere pinch from savings and some head down, hard work, Jenna’s team of husband and sister built a high-quality, low-cost brand that cut out the middle man.
Jenna Transtrum chats with Trent Christensen about the team she had that made managing three children and building a business possible. Although Jenna’s initial pursuit was to design swimwear, she adapted to the needs of many with a “learn on the go” approach, and Senita Athletics was born.
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