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Substack has fundamentally changed—and that's actually the best thing that could happen to us. While everyone's panicking about algorithm changes, trolls, and platform noise, we need to see why Substack 5.0 is our opportunity to build something bigger.
In this episode, we break down why treating Substack like social media will hurt your growth.
We keep growing, we keep earning, but we stop being "on" Substack like it's Instagram. We use it as a launchpad for books, speaking, media opportunities—not another hamster wheel.
Every single one of my 42,000 subscribers has been hard-earned through deep work, not tricks. This isn't about growing less—it's about growing smarter while everyone else burns out chasing the algorithm.