1. EachPod

05 | 7 Steps to Engage Your Donor: The Story Framework

Author
Lisa Diaz - Story Strategist, Brand Message Coach, Filmmaker
Published
Mon 18 Aug 2025
Episode Link
None

Is your donor messaging accidentally turning supporters into outsiders? In this episode, I unpack the exact storytelling framework I use with ministries to help them clarify their message, engage their ideal donor, and grow support. You’ll discover how to position your donor as the hero of the story and why your ministry’s role is not to take center stage, but to guide the transformation. Bring a notebook—this one is full of actionable insight.

🔑 What You’ll Learn:

  • Why your messaging might be making your donor feel unimportant (and how to fix it)
  • How to shift from “boasting” to empowering
  • The 7 plot points of a ministry brand story designed for donor-funded organizations
  • How to connect your donor’s desire for purpose to the people you serve
  • Why consistency across platforms matters—and how to apply your story everywhere

Ready to clarify your ministry’s message and engage donors? Schedule a free call: https://irisstorytelling.com/getstarted

👉 Grab your free Ministry Message Checklist to start refining your message today at https://irisstorytelling.com/checklist

Connect w/ me:
[email protected]
https://irisstorytelling.com

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