Easy Interviews to Fine-Tune Your Legal Service (Legal Start-up 2 of 3) with Tony Karls - #98

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Client interviews can revolutionize your law firm.

That's what happened at our firm, Sterling Lawyers. 

In the second part of our 3-part series, I sit down with my partner and co-founder, Tony Karls, to reveal how early client interviews turned our struggling practice into a successful, growing firm.

We talked about:

• The surprising impact of "Molly," our ideal client mannequin (kinda cringy, actually)
• How client interviews reshaped our marketing strategy and service approach
• The unexpected insights we gained about client psychographics and buying behaviors
• Why longer intake calls became our secret weapon for building trust

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Ready to find the accountability partner you need to build your dream family law firm the same way we grew Sterling Lawyers?

Follow these steps:

1. SUBSCRIBE TO JEFF'S NEWSLETTER: https://jsterlinghughes.com/

2. BOOK A FREE 30-MINUTE AUDIT WITH US: https://rocketclicks.com/schedule-a-family-law-quick-audit/

3. CONNECT WITH US:

LinkedIn: Jeff Hughes, Tyler Dolph, & Anthony Karls,

Facebook: Jeff Hughes, Tyler Dolph, & Anthony Karls,

Instagram: Jeff Hughes, Tyler Dolph, & Anthony Karls

4. TELL US WHAT YOU WANT:
Tell us in the comments if you liked this episode and what other kinds of episodes you would like to see.