Ep. 3: Lessons on Authenticity with Co-Founder of Oatly and Good Idea Drinks, Bjorn Oste
- Author
- Startup CPG
- Published
- Mon 04 May 2020
- Episode Link
- https://share.transistor.fm/s/93de9dc0
Oatly founder Bjorn Oste is launching a new functional beverage, Good Idea Drinks. Bjorn and I discuss what he learned about building an authentic brand at Oatly, and how that is shaping strategy for Good Idea.
