In this episode, we sit down with Justin Sebren, the creative force behind Lucid Ink, to talk all things branding, entrepreneurship, and staying authentic in a saturated market. From humble beginnings to becoming a go-to apparel partner for some of the South's boldest brands, Justin shares the mindset, lessons, and hustle it takes to grow a business built on vision, quality, and connection. Whether you're a brand builder, creative, or just love a good origin story—this one hits home.
Tune in as we talk shop, strategy, and staying true to your roots.