Social Data Surprises: White Croc's and Super Bowl Spots, with Bob Gearing - Socialbakers

Jason interviews Bob Gearing, Global Head of Enterprise Solutions at Socialbakers. Discussions include:
- Instagram review of content for Croc's
- Instagram carousel posts and product shots
- Social listening insights, finding surprises in the data
- How to use data for influencer marketing
- Understanding sentiment analysis
- Super Bowl integrated campaign insights