Stale Social Media could really be hurting your brand

Stale
Social Media could really be hurting your brand.  Hello, I’m Joe Laber, The Social Barista and
Branding Expert coming to you from my A Cup of Media studio. Welcome to A Cup
of Social where I aim to give you simple and easy-to-use tips for leveraging
the power of Social Media to help grow your customer or donor base.  I’ve been helping radio stations, small
businesses and nonprofits engage with their audiences on Social since the days
of MySpace back in the early 2000s.  When
was the last time you updated your brands Facebook, Instagram, or LinkedIn
page?  If it’s been more than a week, I
suggest you consider creating a post right now. 
If you already posted this week then I applaud you.  Remember when people search for your brand
online and see that you haven’t posted in a while most probably think that you
have nothing new going on or even worse that you are out of business.  In my opinion if you are not committed to
updating ALL your Social Media handles at least once weekly then you should
just delete all of them completely. 
Being on Social Media means absolutely nothing.  But being consistently active on Social Media
could mean everything.  Please continue
to follow me for my next freshly brewed blog. Have a question?  I’d love to hear from you.  Please email me at
[email protected].  Thanks so much
for joining me and be sure to have a great day on Social!