Is your brand social on social?

Is your brand social
on social?  Hello, I’m Joe Laber, The
Social Barista and branding expert coming to you from my A Cup of Media home
studio in Troy, Ohio. Welcome to A Cup of Social where I aim to give you simple
and easy-to-use tips for leveraging the power of social media to help grow your
customer or donor base.  I’ve been
helping radio stations, small businesses and nonprofits engage with their
audiences on social since the days of MySpace back in the early 2000s.  I hear brands tell me all the time that yes,
they have a Facebook page but aren’t actively using it.  So, are those brands really being social on
social?  Likely not.  To be social on social, you need to start by
posting custom and engaging content on a consistent basis.  Content that merits reactions, comments, and
shares.  And don’t forget to join the
conversation by reacting and responding to all the comments.  This is where the social in social really
begins.  I encourage you to really enjoy
and foster this process of engaging with current and potential customers and or
donors.  Please continue to follow me for
my next freshly brewed blog. Have a question I’d love to hear from you.  Please email me at
[email protected].  Thanks so much
for joining me and be sure to have a great day on social!