Janet Wischnia: Big Dreams & Faded Jeans - From Retail to Ecommerce Business

🛏️ The story behind American Blossom Linens - focus on B2B paid off. 02:01
👩‍🎓 Janet's life through family business & how she started a new brand and a factory. 05:51
🇺🇸 USA had a very strong textile industry from the 40s to the 80th, and 'made in the USA' products are becoming popular again: with the online business, the schedule is a bit more flexible. 12:24
🎯 Starting a brand is learning from the ground up - a website and advertising are necessary, too: three reasons why business blossomed in covid. 15:54
✅ Digital marketing experience is universal for many products and companies - tips for people starting e-commerce. 21:35
👉 Listen to your customers, employees, suppliers, and your gut & know what not to listen to. 27:07
❤️ Janet is on the Forbes 50 over 50 list: the song Big Dreams and Faded Jeans by Dolly Parton has a lesson for us. 31:39

Links:

 Connect with Janet: www.americanblossomlinens.com

 Coupon for website: SHELEADS20 for 20% off

 Connect with Adrienne: www.sheleadsmedia.com

 Listen to women's podcasts on the She Leads Podcast Network: www.sheleadspodcasts.com.