Season Two | Episode Eighteen | Do People Still Sell Over the Phone?
Is selling over the phone still relevant in today’s digital world? With the rise of email, LinkedIn, and AI-driven sales strategies, many believe cold calling and telesales are outdated.
But is that really the case?
In this episode of The Sales Circle, host Rob Spence explores the current state of phone-based selling, revealing why the phone remains one of the most powerful tools in a salesperson’s arsenal.
What You’ll Learn in This Episode:
✅ Why phone sales are still alive and kicking in 2025
✅ The latest cold calling success rates and how to improve yours
✅ How top sales professionals use the phone effectively alongside email and social selling
✅ The best times to make sales calls for higher connection rates
✅ Real-life success stories from salespeople closing deals over the phone
✅ Strategies to overcome rejection and increase your call-to-close ratio
Key Sales Statistics on Phone Selling:
📞 41.2% of sales reps say the phone is still their most effective tool. (Zendesk)
📞 27% of sales teams rank the phone as the best way to book meetings. (Cognism)
📞 93% of converted leads are reached after six cold call attempts—yet most reps give up after one or two. (GrowthList)
📞 Calling at the right time can increase answer rates by 30%—the best times are between 11am-12pm and 4pm-5pm. (Rep.ai)
This Week’s Book Recommendation:
📚 The Talent Code by Daniel Coyle – Want to master your sales skills faster? This book reveals the secrets of high-performance learning, helping you develop expertise through deliberate practice. Get your copy here: https://amzn.to/3EmKP0O
Boost Your Sales Success with These Tools:
🔹 Manage your sales pipeline more effectively with Monday.com CRM: https://try.monday.com/in0v8ps4fcms
🔹 Take your sales skills to the next level with expert-led online sales training: https://www.paragonsalessolutions.co.uk/online-sales-courses/
About The Sales Circle Podcast:
The Sales Circle, hosted by Rob Spence, is the ultimate sales training podcast for business owners, sales professionals, and entrepreneurs who want to master the art of selling. Covering everything from cold calling and closing techniques to social selling and handling objections, each episode delivers practical, real-world strategies to help you sell with confidence and increase your revenue.
New episodes drop every Thursday. Tune in on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts.
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