Lessons in building BroadSoft to a $2 billion exit

This week, we’re running it back to one of our most popular episodes from 2023. Host Alex Theuma is joined by Mike Tessler, Managing Partner at True North Advisory and founding CEO at BroadSoft.

Mike shares:

- The BroadSoft journey: from its founding in 1998 , to going public on Nasdaq in 2010, and being acquired by Cisco in 2018 for +$1.8B
- The process behind the decision to sell BroadSoft to Cisco
- Three key lessons from scaling the business to +$500M ARR
- How to build a realistic execution plan and hold teams accountable
- Why senior leaders have to act as ambassadors as a company grows
- BroadSoft’s secret to success with go-to-market partners
- The biggest partner technology challenge the industry is facing
- How he handled feelings of loneliness when at the top

Guest links:
LinkedIn: https://www.linkedin.com/in/michaeltessler1/
Website: https://www.truenorthadvisory.us/