Branding So Good It’s Easy Peasy – Alyssa Tells All

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In this juicy episode of The Riley Black Project, we sit down with Alyssa of Lemon Squeezy Brands, a powerhouse branding expert who helps small business owners turn chaos into clarity through bold brand strategy and killer websites. 🍋

Alyssa shares her wild journey from leaving the news industry to launching a wood sign business, going viral for all the wrong reasons on TikTok, and turning it all into a thriving branding studio that makes it easy peasy for makers, creatives, and laserpreneurs to stand out with purpose-driven branding.

We dive deep into:

Why your Canva logo isn’t cutting it

What makes a logo "laser-friendly"

The emotional (and financial) cost of underpricing

How to attract clients who actually respect your value

The importance of pivoting when life throws lemons 🍋

Red flags in DIY branding (and what to do instead)

Building a brand that matches where your business is headed

Plus, Alyssa drops a ton of actionable tips for makers, Etsy sellers, and entrepreneurs who are ready to level up their visuals and stop hiding behind generic logos.

🎙 Whether you're one year in or fully scaling, this is a branding masterclass in podcast form.

🔗 Learn more at: https://lemonsqueezybrands.com
📱 Follow Alyssa: @lemonsqueezybrands
💥 Ready to rebrand? She’s booking for post-maternity projects NOW!

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