How did a martial arts instructor become a Walmart exec? We had a fascinating chat with Tasha Tandy, a Vice President of food, breakfast, baking, and commercial bread at Walmart. In this episode, Part 2 of our Merchant Mindset Series, we discuss Tasha's journey, her experience in retail during the COVID-19 pandemic, and how data-driven decision making plays a vital role in understanding customer preferences. Trust us, you don't want to miss this rare peek behind the curtain of the retail giant (Walmart)!
We explore the ins and outs of collaborating with Walmart, including the benefits of bringing an incomplete product to market and the importance of being willing to pivot when necessary. We'll also delve into the significance of pre-sub data as an indicator of operational efficiency and customer satisfaction. Plus, we cover how the challenges of partnering with both large and small brands at Walmart. Finally, we discuss Walmart's digital-first mindset and how they leveraged their data and their brick-and-mortar footprint during the pandemic to offer innovative pickup and delivery options.
Learn how to improve the e-commerce shopping experience and the art of merchandising to ensure the customer gets what they need. Don't miss this insightful and informative episode that will change the way you think about retail!