Driving Success with Private Brands with Simone Parry

Curious about the secret sauce behind Walmart's successful private brands? Tune in to hear Simone Parry, former Vice President of Private Brands for Consumables at Walmart, share her incredible journey from South Africa to the US. Simone’s insights into her roles at Unilever, Pick and Pay, and Massmart offer a fascinating look at the variations in private brand penetration across markets. She also recounts her personal experiences of relocating her family and managing prominent brands across the box.