Rebellious Marketing with Tiago Faria
- Author
- RBL Media
- Published
- Tue 23 Jan 2024
- Episode Link
- https://rblmedia.co
Welcome to the inaugural episode of the RBL Media Podcast. In this debut installment, host Pua engages in a dynamic conversation with Tiago Faria, a seasoned marketing expert. Join us as Tiago imparts invaluable insights into the intricacies of effective communication and the continuous refinement of marketing strategies. Tiago stresses the importance of engaging with people to understand their challenges thoroughly, advocating for the use of their language to craft compelling marketing messages. Drawing on practical examples, he encourages businesses to conduct interviews with potential clients, leveraging these conversations to gain valuable insights into client frustrations and urgent problems that need solutions. Tiago emphasizes the need for continuous refinement and evolution of offers based on client feedback, highlighting the pursuit of delivering exceptional results.
Transitioning into the realm of referral programs, Tiago and Pua address the challenges associated with referrals and offer actionable strategies for successful implementation. Tiago underscores the significance of cultivating active relationships when seeking referrals, providing a step-by-step approach to capturing attention and fostering a culture of enthusiastic advocates.
The episode delves into the power of genuine conversations, stressing the importance of contextual timing in transforming potential clients into valuable referral sources. Tiago shares his personal journey of overcoming content creation fears through a transformative 90-day challenge, emphasizing the enduring benefits of acquiring skills that would typically take years to develop. This episode serves as a comprehensive guide to effective communication, marketing refinement, and the strategic implementation of referral programs.
About Tiago Faria
Tiago Faria, a former Google employee turned business mentor, is based in Lisbon, Portugal. Tiago focuses on the health industry, employing an anti-marketing approach to simplify processes. Passionate about authentic relationship-building, he guides businesses through effective referral programs and transformative content creation. Leveraging his wealth of marketing expertise, Tiago assists clients in overcoming challenges and gaining confidence in their marketing efforts.
Resources discussed in this episode:
- BNI: bni.com
- Getting Everything You Can Out of all You’ve Got by Jay Abraham: goodreads.com
- James Wedmore: jameswedmoretraining.com
- Miles Beckler: milesbeckler.com
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Contact Pua Pakele | RBL Media:
Contact Tiago Faria:
