Podcasts as a Marketing Tool with Jessica Rhodes

In this episode, Pualena welcomes Jessica Rhodes, Founder of Interview Connections, as she shares her journey of building a highly successful podcast booking agency. Jessica shares how podcast interviews are one of the quickest and most effective ways to build more brand awareness. Listeners will hear tips on how to leverage podcast appearances for business growth. Jessica also explains how podcasts can be a game-changer for building relationships and attracting leads through authentic conversations.

Jessica explains how she transitioned from hosting her own podcast to being a guest on others, highlighting the long-term benefits of being a guest, such as increased visibility, audience growth, and SEO advantages. Jessica also offers practical advice on how to be an effective podcast guest, including storytelling techniques, managing call-to-actions, and striking a balance in conversations. If you're an entrepreneur looking to expand your reach, this episode provides valuable insights on leveraging podcasts to your advantage.

About Jessica Rhodes

Jessica is the Founder of Interview Connections, awarded by Corporate Vision Magazine as the Best Specialty Podcast Booking Agency of 2021, and a Bronze Winner in the Stevie Awards for Best Marketing or Advertising Agency of 2022!

Her team works with small business owners and entrepreneurs who feel like the best-kept secret! They book their clients on established, quality podcasts speaking to their ideal clients so they reach new audiences and grow their business to the next level! 

Resources discussed in this episode:

• Corey Coates 
• Alex Hormozi 
• Keri Murphy

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Contact Pua Pakele | RBL Media: 

• Website: RBLMedia.co
• Facebook: RBL-Media
• Twitter: @RBLMedia_co
• Instagram: @RBL.Media

Contact Jessica Rhodes | Interview Connections: 

• Website: interviewconnections.com
• Linkedin: Jessica Rhodes 
• Free Masterclass 
• Book: Interview Connections: How to #ROCKTHEPODCAST From Both Sides of the Mic