173. Make Better First Impressions Through Your Style with Kristina Pernfors

As an online entrepreneur, we are often the face of our companies. Everything about us speaks, from the way we groom ourselves to the way that we physically show up AKA our appearance—all these things matter.

It is an extension and enhancement of our brand which sends a message to our prospects and our audience (whether we like it or not!) But the question is, are you happy with the message that's being shared?

Today's guest, Kristina Pernforns, an Image and Interior style specialist is going to help you understand exactly how your personal style reflects how you want to be seen. And if you want to build trust and credibility with your audience, you have to look the part.

Episode Highlights:

• Kristina’s background in fashion and interior design—how she pulls these two together in helping people build their online brand
• How what you wear can affect how you perform and how you feel about yourself (and ways that you can unintentionally sabotage how others see you)
• Kristina's “Red Thread” theory—how we all wear different hats, but not distinctly different personalities
• Creating a strong, authentic personal brand and style—where’s the best way to start 
• Plus tips in leaving a better first impression (specifically for someone who is not so fashion forward)

 
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