Engage your audience in a conversation

Are you engaging your audience in a conversation? Your marketing message should engage your audience in way that makes them want to know more and take the next step - working with you.

Social media has changed the definition of engagement in marketing circles. The number of likes, shares and comments is one aspect of engagement but I don't believe it is the most important aspect.

Be sure to download the complimentary worksheets to apply this strategy to your marketing tactics.