PUBCAST SHOT: Facebook is Testing Custom Audience Expansion
- Author
- Jon Loomer
- Published
- Sat 02 Apr 2022
- Episode Link
- https://pubcast.jonloomer.com/
First there was Detailed Targeting Expansion. Then Lookalike Expansion. It looks like Facebook is also considering Custom Audience Expansion. At least, I can tell you my ad account has been selected for a study to test just that.
