023: How To Define Your Bottom Line

How to be more profitable with your business: Stop running it like a charity. But that is not the only part of the story. Tom Birchall shares insights on the two truely important bottom lines.

So Yeah. Please stop making this mistake: Chasing only 1 bottom line.

I find many entrepreneurs get in the same broke situation for opposite reasons.

Do you value meaning and a “cause” in your business so much so that you end up basically running a charity in your business? Stop that! You value meaning, cause, and kindness, and are noble and uncompromising in your quest for your business so much that you are not making money and are broke.

On the opposite side of the coin, are you chasing money and transaction oriented? So much so that you repel and turn off potential clients? If you are this person you also end up broke. Same advice: Stop it!

Join Tom today as he shares some stories and insights on how to be more profitable with your business.