Podcast Ads, How to Create Your Own and When to Use Them

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Did you know podcast ads aren't reserved for big podcasts that have thousands of listeners and millions of downloads?

That's right, you can get started creating your own ads for your podcast from Day One of your show! (And I think you should!)

In today's episode, we're talking about the different types of content ads that you can use within your podcast: pre-roll, mid-roll, and post-roll. Since we've been talking about Buzzsprout's new "Dynamic Content" feature, I thought this would be a great opportunity to explain how you can create your own dynamic content and when to use which ad type. 

(*There isn't a mid-roll feature to insert ads into the middle of your podcast with Buzzsprout just yet, but hopefully, that'll be an option in the future.)

So let's dive into how to create your own podcast ads and when to use them.

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Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)

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