Scrum in Real Life: Roles, Rituals & the Reality Behind the Framework

In this episode of The Product Handbook, we take a deep dive into Scrum — one of the most widely used Agile frameworks in the world, and one that’s often done wrong but talked about a lot.

You’ll learn:

• The core components of Scrum: roles like Product Owner, Scrum Master, and Development Team, and the rhythm of Sprint Planning, Daily Standups, Sprint Reviews, and Retrospectives

• Why Scrum works — and when it doesn’t

• Common pitfalls: story point drama, meeting fatigue, and what happens when the “ceremony” overtakes the purpose

• How Scrum compares to Kanban and Waterfall, and how it’s evolving with AI tools and remote teams

We’ll also share memory aids to help you remember the flow, explain the roles, and answer that classic interview question: "How do you run your Scrum process?" — like a seasoned pro.