Product Discovery: How to Find the Right Problems to Solve

In this episode of The Product Handbook, we explore the essentials of Product Discovery — the phase of product development where great solutions actually begin.

You’ll learn:

• What product discovery is — and why it matters at every stage, not just before launch

• How to shift from a project mindset to a product mindset focused on outcomes

• Core practices like user interviews, analytics, prototyping, and assumption testing

• Tools and frameworks to support your process — including Opportunity Solution Trees and Jira Product Discovery

• Common discovery pitfalls (like building on shaky assumptions) — and how to avoid them

Whether you’re new to discovery or looking to level up your strategy, this episode will help you build smarter by validating what truly matters before you commit to code.