204: Experience Asymmetry - why your young reps struggle selling to older, more experienced buyers
- Author
- Collin Stewart
- Published
- Thu 01 Jul 2021
- Episode Link
- https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/predictablerevenue/PR_David_Priemer.mp3
David Priemer joins Sarah Hicks on this episode of the Predictable Revenue Podcast.
David Priemer is founder and Chief Sales Scientist of Cerebral Selling, author, award-winning research scientist, and 4-time tech entrepreneur. Highlights include: the conception of the term experience asymmetry (0:50), top challenges a younger salesperson faces when selling to older, more experienced buyers (11:29) and the advantages (13:30), 3 key strategies young sellers can employ to overcome experience asymmetry (14:53), and what can sales leaders do to identify and fix it (27:00).
SHOW NOTES:
More on reversing the hatred of talking to salespeople: Social Selling and Reversing The Hatred of Salespeople
And more on building and maintaining credibility: How to Keep Your Sales Team From Killing Your Brand & Your Bottom Line
Pods - The fastest way to build an Outbound SDR Team https://bit.ly/3gArLOl
