357: The Value Triangle in MEDDIC Sales
- Author
- Collin Stewart
- Published
- Thu 25 Jul 2024
- Episode Link
- https://traffic.libsyn.com/secure/predictablerevenue/357_Darius_Lahoutifard.mp3
On this episode of the Predictable Revenue Podcast, Collin Stewart is joined by Darius Lahoutifard, founder of the MEDDIC Academy. They dive into the origins and unique development of the MEDDIC sales qualification framework.
Highlights include: Why is MEDDIC so Important? (16:05), What is a Catalyst for Change? (56:27), And more...
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