1.5 Soundbite | Limbic Sparks Strategy: AT&T PAC: Yours to Discover. | Kevin Perlmutter, Limbic Brand Evolution
- Author
- Jasmine Moradi
- Published
- Mon 09 Nov 2020
- Episode Link
- https://www.jasminemoradi.com/podcast/episode-1-the-science-of-emotion-how-to-find-your-companys-limbic-sparks-to-build-better-emotional-connections-with-your-customers/
Kevin Perlmutter: "So I had one opportunity to work with the AT&T Performing Arts Center, which is a non-profit in the city of Dallas Texas in the United States. This is a large non-profit, and they have an incredible campus with multiple buildings created by amazing European architects".
Listen full episode www.jasminemoradi.com
Soundbites
Soundbite #1.1 – The sound of Porsche (30:50)
Soundbite #1.2 – Limbic Sparks (35:28)
Soundbite #1.3 – Emotional branding “Focus.. Connect.. Evolve. (40:42)
Soundbite #1.4 – The power of emotional brand associations. (51:58)
Soundbite #1.5 – AT&T PAC “Encourage people to want to discover more”. (48:00)
Soundbite #1.6 – Habit vs. Loyalty. (55:08)
Soundbite #1.7 – The power of emotions in sonic branding. (15:28)
#audiobranding #sonicbranding #limbicbrandevolution #thepowerofaudioscienceai #soundmarketing #audio #music #sound #science #musictech #ai #jasminemoradi #kevinperlmutter #sounddesign #instoremusic #b2bmusic #neurosicenemusic #musicresearch #audioroi
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