Episode 43: Your Genes, Your Journey: Rewriting Health with Heather Lord
In this episode, we cover:
Is it your parents’ fault? Maybe. But your genes aren’t your destiny. In this lively episode, Dr. Cindy talks with COO Heather Lord about genetics, gut health, and why you should buy your toilet paper from Amazon but not your supplements. Heather explains how genetic testing can help you personalize your nutrition and ditch one-size-fits-all solutions. You’ll also learn why quality manufacturing matters, what the MTHFR gene means, and how the right supplement can help you feel better without a lifetime of pills. Get ready to laugh, learn, and leave feeling positively altered (and maybe a little smarter about your poop).
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About Heather Lord:
Heather Lord is a graduate of La Roche University with a Degree in Psychology and with an emphasis on Animal Science and Psychology. Heather started her career at Nationwide Insurance, where she inspected homes for insurability. From there, she was recruited to Royal Canin Veterinary Diets, an M&M Mars Company. It was at Royal Canin where Heather’s career in the healthcare industry began. During her seven+ year tenure, she rose to Sr. District Manager, providing the crucial link between veterinarians and superior nutrition for disease-state dogs and cats. From there, Heather entered the tech world at AthenaHealth, the largest third-party biller in the U.S., where she managed a sales team and more than 200 distribution partners across 13 states. Her team played a critical role in the field, introducing and selling cloud-based healthcare solutions to licensed healthcare practitioners.
She joined her family’s business in 2018 with nearly 20 years of sales, marketing, and business development experience. She’s often found at conferences, trade shows, and seminars, acting as the face of Nutritional Specialties Inc./PHP®. She is also the acting VP of Operations for Randal Optimal Nutrients, Inc., the sister company of NSI. Her current priorities include: sales and sales management, website and software enhancements, product rebranding, formularies, marketing, and new product development.
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Resources:
Maxgenlabs
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