This episode explains how to use Quora to promote a podcast. It covers creating a compelling profile, identifying relevant topics through keyword research and competitor analysis, crafting engaging answers incorporating podcast links and calls to action, and leveraging Quora features like Spaces and ads. The episode also stresses the importance of community building and networking with other podcasters, and it advises monitoring engagement metrics to refine promotional strategies. Ultimately, it aims to show how to increase podcast listenership and build a loyal audience through strategic Quora usage.