In this episode of The Pickleball Show, host Curtis Reese welcomes back Adam “AB” Bricker, the CEO of Pickleball Cards and Marketing Director for the World Pickleball Conference and Boca Masters Pickleball Tournament. Curtis and AB dive into the exciting prospect of pickleball’s potential inclusion in the Olympics. With AB’s extensive experience as a pickleball producer and promoter, he shares insights on the sport’s rapid growth and the steps needed to elevate it to Olympic status, including the role of unified governance and international collaboration. The conversation explores AB’s vision for pickleball’s global future, his innovative work with Pickleball Cards, and how events like the Boca Masters are pushing the sport forward. Packed with enthusiasm and insider perspectives, this episode is a must-listen for pickleball fans dreaming of seeing their sport on the world’s biggest stage[Image]https://www.linkedin.com/in/adambricker/https://www.instagram.com/atomconnects/?hl=enhttps://staycoolasapickle.com/https://www.youtube.com/watch?v=mu82FaECLHshttps://pickleball.com/players/adam-brickerhttps://staycoolasapickle.com/https://www.dickssportinggoods.com/f/pickleball-pickleballs?camp=SEM:DSG_43700073850181831_nonbrand_kwd-79508998462719:loc-190&&gclid=35979aa2cb0110249008f236eaa01937&gclsrc=3p.ds&&msclkid=35979aa2cb0110249008f236eaa01937&gclid=35979aa2cb0110249008f236eaa01937&gclsrc=3p.ds