S4E12 | Media Features and Growing your Following with Alex Cearns

Alex Cearns | Houndstooth Studio

Alex Cearns has won over 250 awards for business, philanthropy and animal photography. Houndstooth Studio and Alex’s work is frequently featured in magazines and on television. She is also a published author, keynote speaker, wildlife photography tour leader and brand ambassador. And on top of all of that, she runs a highly profitable pet photography studio in Perth, Australia.

WE DIVED INTO:

Alex’s transition from Police to pet photography

What worked to get Alex her initial influx of clients and what she did next

The importance of social media today and running a constant ad

How Alex uses Social Media for her clients images

Why Alex seeks out media coverage and how she has landed 125 media interviews

Landing a publishing deal

Working with Charity

plus what Alex’s schedule looks like to fit all this in!