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EachPod

Using a move to set up a profitable pet photography business, the right way

Author
The Pet Photographers Club
Published
Thu 09 Nov 2023
Episode Link
https://thepetphotographersclub.com/podcast/

I’ve asked many photographers what they’d do to start their business if they moved to a new place.. And today’s guest has actually done it. She completely transformed her business from shoot and burn family photography in South Africa, to a profitable, full-service specialised pet photographer in New Zealand. She studied and implemented what she learned in order to make that transition successful and now she’s consistently booking clients who typically spend $1800. I’m talking about Salome of Yellow Pet Photography.

We covered:

  • Moving from South Africa to NZ 
  • Website
  • Shoots per month
  • Home studio 
  • The impact of working with a coach
  • How Salome decided which coach would be best for her
  • Printed reveals and In-Person-Sales
  • Working with an SEO expert

IN THE MEMBERS-ONLY EXTENDED EPISODE:

  • Salome's best marketing strategy
  • IG & Tik Tok Strategy 
  • Collaboration marketing and auctions 
  • Pricing structure
  • Salome's strategy to sell more to clients, months later
  • Offering hair and make-up

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