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S8E08 | Partnering with Dog Friendly Accomodation - Deepdive

Author
The Pet Photographers Club
Published
Wed 24 Mar 2021
Episode Link
https://thepetphotographersclub.com/podcast/0808

Partnering with local pet-friendly accomodation is a fantastic way to tap into a market of potential clients who really, really love their dogs. So how do you go about setting up that sort of partnership? One of our long-time members, Rebecca Kostka of Shy Wolf Photography, reached out recently with this very question. So Caitlin sat down with Bec to answer all her questions - and we recorded it so that you can learn too!

WIN-WIN-WIN STRATEGY:

What the partner gets:
1. Ongoing marketing to your audience (you share the images + capture behind the scenes social posts everytime you’re there)
2. Ability to offer a unique/memorable experience to their guests
3. Professional images of their location to use on their website/marketing material/social media

What the client gets:
1. Memorable keepsake and experience during their vacation
2. Photography at a unique location
3. Optional: special offer (e.g. print credit with the session)

What you get:
1. Marketing to a new audience of your target client (people who really, really love their dogs)
2. Tap into urgency - special offer is only available during their stay

LINKS:

Countrywide Cottages Offer on Website: https://countrywidecottages.com.au/sleep-and-smile
Countrywide Cottages using the images: https://countrywidecottages.com.au/pet-friendly-accommodation

EXTENDED EPISODE DIRECT LINK

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