The Case for LinkedIn

When’s the last time you Googled yourself—and did you like what you saw?

In this solo episode of People Success Circle, I’m diving deep into the power of LinkedIn and how it’s become my #1 tool for building visibility, growing my business, and staying connected in today’s hyperconnected world. Whether you’re a job seeker, business owner, recruiter, or simply curious about how LinkedIn actually works, this episode will give you the clarity and confidence to start showing up strategically online.

I’ll share two real stories from my own career—how one LinkedIn group message led to years of client work, and how a speaking coaching client found me just by reading my posts. You’ll also learn the myths, stats, and strategies that prove why LinkedIn is still the most valuable tool for online networking, personal branding, and professional opportunity.

Key Topics Discussed:

• Why your LinkedIn profile is your online billboard—not just a resume
  
  
• The difference between being visible and being remembered on LinkedIn
  
  
• What recruiters actually look for on a LinkedIn profile (hint: it’s not just your job title)
  
  
• Why only 0.4% of users post—but those who do get 9 billion views a week
  
  
• How one old internship connection led to multiple client opportunities and referrals
  
  
• The biggest LinkedIn myths for job seekers, introverts, and business owners
  
  
• A four-part strategy to grow your LinkedIn visibility in under 1 hour a week
  
  
• How to audit your LinkedIn profile (banner, photo, headline, and more)
  
  
• Why you should still have a LinkedIn business page—and what to do with it
  
  
• How to get started with LinkedIn content strategy, networking, and outreach without feeling salesy
  
  
• Real-life success stories that prove LinkedIn lead generation and outreach actually work
  
  

If you’ve been asking “Is LinkedIn worth it?” or “How do I even get started on LinkedIn?”, this episode is for you. We’ll walk through LinkedIn for job seekers, hiring managers, small business owners, and anyone looking to elevate their personal brand in a way that feels natural and effective.

Resources Mentioned:

• Join the waitlist for Networking School – my new program to help you show up online and grow your network intentionally
  
  
  
  

People Success Playbook: https://limerockconsulting.myflodesk.com/peoplesuccessplaybook

Company Website: www.limerockcareerco.com
Speaking Website: www.mindyeast.com