101 - Content Marketing is KING! Content PR with Shannon Baylor-Henderson

My guest, Shannon Baylor-Henderson, shares how to make your content look and read WELL as Chief Content Developer for IMShannon.com. Shannon’s company specializes in a variety of content marketing services. Her company is unique in that not only will they work with a client to develop or create content, but they also pitch the content to the right media. You only have one chance to make a first impression, so why not do it the right way the first time. I also discuss a free tools to analyze your headlines for your blog, article or social media post. This tool is in alignment with working with IMShannon.com. A great headline opens the door, but great content will get the right audience to browse through your CONTENT.