097: The Right Way to Turn Your Passion Into a Successful Online Course

Recently, I had the chance to talk with Louise Dean about the story behind her successful novel-writing course and how her passion has become her business. Louise had a fascinating start to her online course journey, and shared some great tips and tools that could be useful no matter what your niche is.

"Proceed with glee! . . . Keep it really personal, really friendly, really truthful and honest."

- Louise Dean

I’d love to hear what you found most interesting about this interview – feel free to drop me a line and let me know.

In This Episode, We Talked About:

• (4:04) The social experiment that eventually prompted Louise to create her first online course


• (6:17) How Louise found a group of people willing to take her novel-writing challenge


• (7:20) Why she sets a time limit for the structure of her course


• (9:01) How her original course compares to her current course iterations


• (10:01) How Louise has set up her course content


• (10:37) Why she provides additional courses beyond her 90-day offering


• (13:38) Louise’s challenge to me - this one took me by surprise!


• (14:14) How many students she’s had to date and how she continues to find more


• (15:40) The built-in review-gathering process in her course


• (16:11) Louise’s favorite tools and services


• (18:31) Scheduling and marketing on Instagram


• (19.39) How Louise stays on top of things without a traditional team in place


• (20:37) Her advice for new or struggling course creators

Thanks for listening and learning along with me today. Stay tuned for another great episode coming soon!

Links

• ClickFunnels


• Louise’s Website


• Kajabi


• PlushForums


• Acuity

• Zoom


• Sked


• IFTTT


• Piano in 21 Days


• The Online Course Guy