How to Create Something People Will Actually Pay For

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If you’re early in your business journey, your first priority isn’t building a huge audience or creating endless free content, it’s designing an offer that people actually want to buy, and that you feel excited to deliver.

In this episode, I break down exactly how to create a sellable, sustainable offer from scratch. We’ll talk about the difference between a niche, a transformation, and an offer (and why most people confuse them), how to use real market conversations to refine what you’re selling, and how to price it so it works for both you and your clients.

This is the episode that will help you move from “content creator” to paid business owner without overcomplicating the process or launching a dozen things at once.

In this episode:

• Why starting with content before an offer keeps you stuck in “free mode”
• The difference between a niche, a community, a transformation, and an offer (and why each matters)
• How to use empathetic market research to make your offer irresistible
• Why one signature offer is the best starting point for early business owners
• How to price from energetic capacity instead of fear or people-pleasing
• The “5 C’s” of offer positioning so it’s easy for your audience to say yes

With love,

Robyn xo

P.S.

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Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

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