1. EachPod

3 Things You Must Know About Social Media October 2016

Author
Stacey Harris
Published
Fri 07 Oct 2016
Episode Link
None

Welcome to episode 305 of Hit the Mic with The Stacey Harris.

Hello, hello, it's a new month and I'm super excited to share 3 things you must know about social media in October, 2016. We're going to touch on a few things that are really good anytime, but they've come up a lot in either one on one calls, and that actually the second 2 things we're going to talk about both came up in Hit the Mic Backstage over the course of September. I answered out for them, and now I wanted to bring it to you, because I find when these things come up for me over and over again, it's because I need to share it with you, so that's what we're doing. We're going to touch on again, 3 things you need to know. Let's jump right in.

 

Number 1, this actually came up, I spoke at WordCamp Phoenix, which is a WordPress event in Phoenix, Arizona, this last weekend? Yeah, last weekend. This came up in a couple of conversations I had with people, either they were asking me a question about tools, or just in the course of our conversation about social media. I realized this is something that a lot of us struggle with, and that's the idea of choosing a tool. I had a lot of questions about, "I am in x, y, z business, what should I use for social media? I do x, y, z, what social media tool should I use?" Here's the thing, there is exactly 1 tool that everybody should be using. It's the tool you'll actually use. I like eClincher, I am a huge fan of eClincher.

I've talked about it before on the show, we did a whole episode about it. We've done episodes about several tool options, I can link to them in the show notes if you want to go to thestaceyharris.com, episode 305, I will actually link to all the episodes we've done on tools. We have another one actually coming next week, we're going to be talking about CoSchedule next Friday. Here's the deal, all of these tools have exactly one flaw. They're not going to do it for you, you have to actually use them. That's not a flaw so much as how a tool works. When it comes to choosing a tool, try a bunch on. That's why they all have trials, and a lot of them have free levels that you can get started on. I think Buffer has a free level, and then you can actually trial the awesome, which is their premium level, which you need for stuff like Pinterest scheduling and access to more networks and stuff like that.

You can actually get a feel for these tools before you have to commit to them for life. Try them on, and use them. If you find that you get in and you hate the interface, and you just can't function there, choose another tool. There are dozens, if not more. Social media marketing tools out and about and around. They're only going to work as well as you show up and you use them. Make sure you're utilizing those tools, try them out. Again, I will have links to a few of my favorites. My go to recommendations, because people still persist and want to know these, my go to is eClincher. I went from using 3 different tools to just eClincher. We've been using it for, I want to say like 6 months now, and we love it, it's fantastic. Hands down my favorite social media tool I've ever used.

I'm not saying it's a tool I'll use forever, they could make changes, they could not make changes and somebody else could come in and fill gaps that show up in the future. It's hands down my go to when it comes to so

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