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"I’m always asking: how do I support myself and support the people I care about? That’s what drives everything, from my training to my work to my relationships."
Emily Holland turns the trail running tale on its head, going from hating pounding out miles to discovering healing in the dirt and roots. What started as a reluctant hike in the White Mountains turned into a full-blown love affair with ultra distances. She’s taken on the Gorge 50K earlier this year and is gearing up for the Grand Traverse this August—facing altitude, grit, and elevation head-on. Along the way, she discovered that trail running could be just as much about emotional health as it is about pushing pace.
Beyond the trails, Emily wears all the hats: content strategist, operations whiz, community builder, and founder of Wild Poppy Creative. She supports running creators, builds inclusive content, and brings passion-driven structure to the outdoor media space. On top of that, she’s embraced an alcohol-free life, using that clarity to lean harder into creativity, connection, and her personal growth. Her Substack, Multifaceted Musings, is where her reflections and storytelling really shine.
Motivational Takeaways
Transformation can start with the thing you least expect to love.
Passion plus strategy equals sustainable impact—especially in business and community.
Letting go of old patterns (like drinking) can unlock new confidence and drive.
Relevant Links
Emily’s Substack: Multifaceted Musings
Grand Traverse Mountain Run 2025 details Crested Butte Nordic
Partner Links:
A big shoutout to our sponsor, Janji! Their running apparel is designed for everyday exploration, and 2% of sales support clean water initiatives worldwide. Plus, with a five-year guarantee, you know it's gear you can trust. Check them out at janji.com.
Use the code MIDPACKER for 10% off your order.
Hyerlyte Liquid Performance - https://www.hyperlyteliquidperformance.com
Made by the ultra-endurance athlete, for the ultra-endurance athlete.
H001 is a new hydration mix that has the carbs and sodium your body needs for high-output adventures in a single serving.
Check them out at hyperlyteliquidperformance.com
Use the code MIDPACKER for 10% off your individual order and 10% off your first subscription order.
Bear Butt Wipes - Bearbuttwipes.com
Portable individually wrapped wipes for when nature calls and a DNF is not an option.
Bear Butt Wipes: Stay wild. Stay clean.
Check them out at Bearbuttwipes.com
Use the code MIDPACKER for 10% off your order.
Run Trail Life - https://runtraillife.com
Find Official MPP Merch on RTL!!
Use code: midpackerpod to double the donation from your purchase.
Visit RunTrailLife.com to check out our line of Hats and Organic cotton T's.
Freetrail - https://freetrail.com/
Visit Freetrail.com to sign up today.
trail running, ultrarunning, healing, ultra marathon, Gorge 50K, Grand Traverse, sobriety, content strategy, Wild Poppy Creative, inclusivity, Substack, endurance, community building