1. EachPod

#30 Mathias Eichler | Trail Running Film Festival, The Original Singletrack Podcast, Speculation and Collusion about UTMB

Author
Freetrail - Hosted by Troy Meadows
Published
Sat 20 Jan 2024
Episode Link
https://podcasters.spotify.com/pod/show/themidpackerpod/episodes/30-Mathias-Eichler--Trail-Running-Film-Festival--The-Original-Singletrack-Podcast--Speculation-and-Collusion-about-UTMB-e2em9li

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In this episode, Troy Meadows talks with Mathias Eichler, a race director, podcast host, and trail runner. They discuss Mathias' background, his love for running and trails, his involvement in the Trail Running Film Festival, being a race director and owner of Rock Candy Running events, and his podcast, the original Singletrack Pocdcast.


They also talk about the challenges of balancing work, family, and running, and Matthias' goals for 2024. The conversation delves into the grassroots nature of trail running events and the impact of corporate influence, particularly in the context of UTMB and Ironman. T


he discussion explores the differences between European and American trail running cultures and the challenges of preserving the grassroots spirit while growing and expanding events. The conversation also touches on the importance of effective communication and the need for unity within the trail running community.




Mathias Personal Links


IG - @einmaleins 


@singletrack.fm 


@rockcandyrunning




Things we talked about on the show


Trail Running Film Festival


Rain Shadow Running


Rock Candy Running


Singletrack.fm Podcast


UTMB Group CEO Interview


Electric Cable Car


Ultra Trail Mt Rosa


Kodiak 100k


Lavaredo OCC


Chapters


03:34 Finding Running and Trails


10:16 Running in Europe vs. America


13:37 The Trail Running Film Festival


23:40 Rock Candy Running Events


32:13 The Singletrack Podcast


46:41 Balancing Work, Family, and Running


59:57 Goals for 2024


01:31:44 Personal Feelings about UTMB


01:32:28 European Perspective on UTMB


01:34:24 Broken Arrow Race


01:37:57 Grassroots Events and Relationships


01:38:24 Defining Grassroots Events


01:38:54 Hard Rock and Western States as Grassroots Events


01:39:21 UTMB's DNA


01:41:19 Possibility of European and American Grassroots Events


01:42:43 UTMB and Vale Resort Partnership


01:43:46 Different Cultures in Europe and America


01:45:37 UTMB's Grassroots Status


01:46:04 UTMB's Growth and Corporate Influence


01:47:48 Ironman's Influence and Brand Partnerships


01:48:16 Different Cultures in Europe and America


01:48:45 European Infrastructure and Culture


01:49:31 Limited Opportunities for Large Events in America


01:53:46 UTMB's Desire for a Race in Canada


01:54:32 Ironman's Influence and Brand Partnerships


01:55:22 UTMB's Communication and PR


02:07:41 Trail Running Culture and Communication




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Sponsor Links: 


Run Trail Life - This is a brand I am super passionate about because I am the Founder and Chief everything officer for RTL. Run Trail Life Brings you casual apparel that lets you show off your love of trail running and ultrarunning while giving back to ensure that everyone has access to the beauty of nature for generations to come. With each item purchased, we donate $1 to runners for public lands.


Use code: midpackerpod to double the donation from your purchase. 


Visit RunTrailLife.com to check out our line of Hats and Organic cotton T's.


Freetrail - Bring Trail Culture with you everywhere you go and join an amazing community of extraordinary trail runners. Freetrail Pro membership is just $96 a year, giving you access to the Freetrail Slack community, training plans, weekly office hours, and so much more. I absolutely love this community and have personally used the training plans to get ready for my ultra efforts.


Visit Freetrail.com to sign up today.




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Troy Meadows Links: ⁠Instagram⁠ | ⁠Twitter⁠ | ⁠Website⁠ | ⁠Strava⁠


Freetrail Links:⁠ Freetrail Pro⁠ | ⁠Patreon⁠ | ⁠Instagram⁠ | ⁠Website⁠ | ⁠YouTube




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