Campaign cup "elite 8", a sexy turkey ad, and the challenges of the digital media landscape.
- Author
- Haymarket Media Group Ltd
- Published
- Fri 12 Apr 2024
- Episode Link
- https://www.campaigncanada.ca
Campaign's David Brown, Chris Powell and Emma Johnston-Wheeler reveal the "elite 8": the quarter final contenders of the campaign cup, discuss both innovative and tried and tested creative, and take note of a substantial AI deal between WPP and Google Cloud. With AI generated content as example, they also delve into a discussion about the challenges of advertising in the digital media landscape.
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