How Mark Kilens grows revenue by millions with people-first GTM
Author
MarketerHire
Published
Mon 08 Apr 2024
Episode Link
https://share.transistor.fm/s/d10c496c
On today's episode, I spoke with Mark Kilens from TACK. Mark is a marketing leader and GTM expert who worked at places like HubSpot and Drift, and now runs a GTM firm called TACK.
In this episode, you'll learn:
What people-first GTM is
How most companies are thinking about GTM the wrong way
How to implement a people-first GTM motion in your company