Anthony Pierri on B2B Positioning and Value Propositions

Anthony Pierri stopped by to talk about B2B positioning, messaging, and value propositions today. Anthony is a partner at Fletch PMM, and helps early stage founders position their products and translate that to website messaging.

Here’s what you’ll learn:

• The best way to determine your product’s position in the market
• How to translate your positioning into great messaging
• The key to unlocking a great value proposition