Episode 85: The Gears That Will Drive Local Advertisers to Buy in 2023
- Author
- Shari Bower, Gordon Borrell, Corey Elliott
- Published
- Tue 22 Nov 2022
- Episode Link
- https://borrellassociates.com/podhttps://borrellassociates.com/podcasts/episode-84-how-local-advertising-will-change-in-2023-and-a-new-opportunity-in-ott/casts/episode-83-local-media-made-every-mistake-over-2-decades-but-heres-a-chance-to-gain-it-all-back/?utm_source=simplecast&utm_medium=podcast+app&utm_campaign=LMT+Ep+85
The state of next year's economy is a big questionmark for some -- but not for our intrepid hosts. Corey & Gordon have got it all figured out, including how wide local ad-buyers will be opening their wallets next year. The podcast features forecasts for local advertising in 2023, plus an interview with Shari Bower, an executive with the Federal Reserve Bank of Atlanta.
