Why successful January's are made in Q4 (and exactly what I would be doing to get ready)

Ready to kick off 2025 with a bang that'll have your ideal clients queueing up faster than for the Boxing Day sales? Well, pop the kettle on and grab your favourite biscuits, because in this episode, Sophie shares what SHE would do if she was planning a sell out January launch as well how she helps her clients do exactly that.

Here's what we're diving into today:

• Why October is the perfect time to start prepping your January launch (and no, we haven't lost the plot!)
• How to identify and attract your 'hell yes' clients before the festive season kicks in
• Clever ways to use Black Friday and the holiday season to your advantage (without feeling like a pushy salesperson)
• The art of creating irresistible early bird offers that'll have people signing up faster than you can say "mince pie"
• Tips for building momentum and confidence in your launch before you've even rung in the New Year

Whether you're planning to release a new course, kick off a group program, or launch a must-have product, this episode will give you the confidence to create a January launch that's as warm and inviting as a cosy fireside chat.

Ready to turn your January launch from 'meh' to marvellous? Let's get cracking!

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