#32: Changing a Charity Through Digital Transformation with Tom Wright from Friends of the Earth

Tom talks to us about how Friends of the Earth are trying to focus more on digital to keep up in the ever-changing charity sector. Along the way we discuss:

The successes and difficulties in trying to adopt a "Digital First" way of thinking

How moving to a digital fundraising approach will extend the charity's life

How internal meetings, event and comms have helped excite and educate FoE staff